Technology and Publicity

News & Communications in the PCUSA – social media of the PCUSA – Facebook pages
PCUSA RSS Feeds will provide the code for you to put PC(USA) lectionary readings & News in your website.
The Connected Church – Social media trends, resources, and strategies for churches
Nonprofits on Facebook:  Strategies for raising awareness, supporters, and funds. 
Kaleidoscope Institute – Gracious and Mutual Invitation and other Respectful communication principles
Tech Soup:  A source of IT software, hardware at a discount for non-profits.
MissionInsite: Demographic and contextual analysis tools for congregations to explore community information & ministry options. 
Google Analytics – tool for understanding how your customer interacts with your site(s).
G Suite for Nonprofits – set of tools from Google specifically for non-profits – Gmail, cloud storage, Google Adwords, Youtube

Images/Video/Copyright 
Christian Copyright Solutions Myths about Licensing
CCLI licensing for Streaming
Social Media Cheat Sheet for Images – Recommended profile and cover image sizes for Facebook, Twitter, Google+, YouTube, Instagram, etc.
How to Make a YouTube Video
Creative Commons – source of public domain images
Pixabay – source of images.
Unsplash – source of images
Word Cloud Generator:  Make fun & educational visual representations of the frequency of words occurring in a text

Congregational Publicity Ideas

• Get a Media Grant from the Gannett Foundation
• USPS mailing – Click here for rules to qualify for non-profit rates
• Place an ad:  Be Ready with a Print Ad – Desert Sun Guidelines
• Join the neighborhood group on Facebook e.g.  Cathedral City Neighborhoods Group
• Join membership sites with purpose of social engagement  – Meetup
• Join a list of charities – e.g. Desert City Charities
• Post at a college:  E.g. College of the Desert  – consider student bulletin boards, Radio show, and their College of the Desert Newsletter
• Put up a Freeway sign:  Lamar pricing – outdoor advertising
• On Site Sign- worship time, website, phone #
• Sponsor & attend community activity
• Social Media Post, Maintain an online Church App, Sponsor photo contest, Original how-to video, Event Page on Website
• Host conference on issue of concern, Host a neighborhood block party, Participate in Community Activity or Forum
• Post flyers at Grocery Store Bulletin Boards, Venue of Community Event
• Correct business listings – Google, Bing, Yahoo, Yelp.
• Invite a journalist to cover event
• Member to Friend Invitation
• Walk the neighborhood with flyers

Target your publicity and mission to your demographics
MissionInsite – ComparativeInsite report -demographic profile of defined mission area compared to demographic profile of organization’s people.
Measures of Community Wellness & Health Issues